Tag: B2C healthcare

Yesterday I had the summit tagline changed to "Wellness as a Service (WaaS) Summit”. This was because nothing else was quite working. It was not randomly plucked out of a hat as a marketing buzz phrase. Rather I coined it as the result of arduous labor.

Up until that conceptual barrier was broken through, something kept popping up which indicated misalignment. This was causing me alarm, distress and lost time. I knew at some level something was not quite right but I could not get a better handle on it. That was until a few days ago when I had the unexpected realization that a Wellness... Read MoreIntroducing Wellness as a Service (WaaS)